Come BTS at Our AW26 Shoot

We had the pleasure of shooting our AW26 campaign at a friend’s very beautiful home.

I can also confirm that it smelt STUNNING in there. Yes, I’ve ordered the same candles + hand soap… 😂

For this shoot, we wanted everything to feel a little less “lingerie campaign” + much more like catching someone at home, just getting on with their day.

Our moodboard was full of slightly offbeat, candid imagery - lounging on sofas, getting dressed, reading, climbing on furniture, lying upside down, throwing clothes on + generally looking like they’d forgotten there was a camera there.

Think 90s/early 00s fashion editorial meets a very chic day at home.

No overly perfect posing, just beautiful lingerie worn in a way that feels effortless + very EOB.

I cannot WAIT to show you the final shots.

Naomi x